Privacy Policy

Last updated: 23 August 2026

This privacy policy explains how Moorhen Farm and Roova Arts collect, use and protect personal information when you visit this website, contact us, book an event or take part in one of our activities.

1. Who we are

This website represents the work of Moorhen Farm and Roova Arts.

For personal information collected through this website, the data controller is:

[Moorhen Farm partnership] Email: MOORHENFARM@GMAIL.COMIn this policy, “we”, “us” and “our” refer to the data controller named above.

2. Information we may collect

Depending on how you use the website or interact with us, we may collect:

  • your name and contact details, including your email address, telephone number or postal address;

  • information you provide through an enquiry or contact form;

  • booking, event, workshop or farm-visit information;

  • payment, invoicing and transaction information;

  • your newsletter and communication preferences;

  • access requirements, dietary requirements or other information you choose to provide when attending an activity;

  • correspondence between you and Moorhen Farm or Roova Arts;

  • technical information such as your IP address, browser, device type, pages visited and cookie preferences; and

  • information needed to keep visitors, participants, animals and the farm safe.

We do not intentionally collect more information than we need.

3. How and why we use your information

We may use your information for the following purposes:

PurposeLawful basisResponding to enquiriesOur legitimate interests in communicating with people interested in our work, or taking steps before entering into a contractManaging bookings, purchases, commissions or servicesPerformance of a contract or taking steps at your request before entering into a contractOrganising events, workshops, exhibitions and farm visitsPerformance of a contract and our legitimate interests in managing activities safely and effectivelySending newsletters or promotional emailsYour consentMaintaining financial, tax and business recordsCompliance with our legal obligationsProtecting the website and preventing misuseOur legitimate interests in maintaining the security of our website and businessUnderstanding how people use the websiteYour consent where non-essential cookies or analytics technologies are usedEstablishing, exercising or defending legal claimsOur legitimate interests and, where applicable, compliance with legal obligations

If you provide health, disability, dietary or access information, this may constitute special-category personal information. We will use it only where necessary to accommodate you or protect your safety. We will normally rely on your explicit consent and restrict access to people who genuinely need the information.

You may withdraw your consent at any time by contacting us.

4. Newsletters and marketing

We will only send marketing or newsletter emails where we have an appropriate lawful basis to do so.

You can unsubscribe at any time by:

  • using the unsubscribe link in an email; or

  • contacting us at MOORHENFARM@GMAIL.COM

We may keep a minimal suppression record after you unsubscribe so that we do not accidentally contact you again.

You have an absolute right to object to the use of your personal information for direct marketing.

5. Payments

If the website accepts payments, they will normally be processed by a secure third-party payment provider. We do not normally receive or retain your complete card details.

Payment providers process information under their own privacy policies.

6. Who we share information with

We may share limited information with trusted organisations that help us operate the website and deliver our work, including:

  • website hosting and maintenance providers;

  • email and newsletter services;

  • booking, ticketing and payment providers;

  • professional advisers, including accountants, insurers or legal advisers;

  • delivery providers, where something must be posted to you;

  • project partners, venues or funders where this is necessary and you have been appropriately informed; and

  • public authorities or law-enforcement bodies where disclosure is required or permitted by law.

These organisations may only use the information for the relevant purpose and must protect it appropriately.

We do not sell personal information.

7. International transfers

Some website, email, cloud-storage or payment providers may process information outside the United Kingdom.

Where this happens, we will take reasonable steps to ensure that appropriate legal safeguards are in place, such as UK adequacy regulations or approved contractual protections.

8. How long we keep information

We keep personal information only for as long as it is reasonably needed:

  • general enquiries will normally be retained for up to two years after the enquiry is resolved;

  • booking and transaction records may normally be retained for up to six years where needed for accounting, tax or legal purposes;

  • newsletter information will be retained until you unsubscribe or we stop operating the mailing list;

  • access, dietary or health information will normally be deleted within three months after the relevant activity, unless an incident or legal obligation requires longer retention;

  • cookie and analytics information will be retained for the period stated by the relevant service; and

  • complaint records will be kept for as long as reasonably necessary to investigate the complaint, communicate the outcome and meet our legal obligations.

We may retain information for longer where there is an ongoing dispute, safeguarding concern, legal claim or statutory requirement.

9. Cookies and website analytics

Cookies are small files stored on your device when you visit a website.

The website may use:

  • essential cookies, which are necessary for the website to function or remember your privacy choices; and

  • optional cookies, such as analytics, embedded media or marketing cookies.

Essential cookies do not require consent. Optional cookies will not be activated unless you agree to them, where consent is legally required.

You can accept, reject or change your optional cookie choices through [INSERT LINK OR WORDING FOR COOKIE SETTINGS].

For more information about the particular cookies used on this website, please see our Cookie Policy or cookie-settings panel.

10. Photographs, films and creative projects

Moorhen Farm and Roova Arts may make photographs, sound recordings, films or artworks through events, exhibitions and socially engaged projects.

Where identifiable information is collected for a specific creative, documentary or research project, we will provide appropriate information separately. We will seek consent where consent is the appropriate lawful basis, particularly for arranged portraits, interviews, private activities or work involving children.

Attendance at an event does not automatically mean that your image or personal story can be used without appropriate consideration.

11. Children’s information

This website is not designed to collect personal information directly from children under 13.

If an activity is intended for children or young people, we will provide suitable information and obtain consent from a parent or guardian where required. We will take particular care when using photographs, recordings or personal information relating to children.

12. Your data-protection rights

Depending on the circumstances, you may have the right to:

  • ask for a copy of the personal information we hold about you;

  • ask us to correct inaccurate or incomplete information;

  • ask us to delete your information;

  • ask us to restrict how we use your information;

  • object to particular uses of your information;

  • receive certain information in a portable format;

  • withdraw consent at any time where we rely on consent; and

  • complain about how your information has been handled.

These rights are not absolute and may be subject to legal exceptions.

To exercise a right, contact [INSERT PRIVACY CONTACT EMAIL]. We may need to ask for information to confirm your identity.

13. Data-protection complaints

If you are concerned about how we have collected or used your information, please contact us first at [INSERT PRIVACY CONTACT EMAIL].

We will provide a clear way for you to make a complaint, acknowledge a data-protection complaint within 30 days, investigate it appropriately and communicate the outcome without undue delay.

You also have the right to complain to the Information Commissioner’s Office:

Information Commissioner’s Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF

Telephone: 0303 123 1113
Website: www.ico.org.uk/make-a-complaint

14. Security

We take reasonable organisational and technical measures to protect personal information against loss, misuse, unauthorised access, alteration or disclosure.

However, no website or method of electronic communication can be guaranteed to be completely secure.

15. Other websites

This website may contain links to websites operated by other organisations. We are not responsible for their content, security or privacy practices. You should read the privacy policy of any external website you visit.

16. Changes to this policy

We may update this policy when our website, services or legal obligations change. The latest version will always be published on this page with the date of the most recent update.